Characters, crime & roses—A chat with Toby Neal

toby-neal-profile-aboutHow can you get a copy of a Rough Road, a Sydney Rye Universe novella? Read this interview and find out.

Toby Neal hit the best-seller lists five years ago with Blood Orchids, her first novel and the opening of the mystery fan favorite Lei Crime series. Now with over 20 titles on Amazon’s virtual shelves, Toby Neal is not just prolific—she’s a force of literature and a true professional. I asked Toby about her approach to writing and how she crafted all those terrific books.

Where did you first get the idea for a series about a cop named Lei Texeira? Did you envision it as a series from the beginning, or did each book emerge from your imagination individually?

I’ve shared before that Blood Orchids began as a short story on my anonymous blog, sparked by real life events: the tragic, apparently homicidal drowning of two young girls (14, 15) at the high school where I worked. My role as school counselor felt unfulfilling; I wanted to INVESTIGATE and bring the perp down!

Lei was born out of that frustration, and the story got longer and longer as I added chapters, and finally became a novel. The drownings were later ruled accidental, but I had realized by then that Lei actualized a part of me that wanted to be more active than mopping up the tears of victims, my role as a therapist.Blood Orchids

Having it become a series was evolutionary. I discovered I’m a series writer as I got more experienced. I seldom have only one tale in me with a set of characters!

The books have followed Lei Texeira from her early days as a Hilo uniformed officer, to detective, to FBI Special Agent and back to detective, on Maui. We’ve read about Lei being pregnant, about her raising another woman’s child, and in Bitter Feast, she’s pregnant again. This is the 12th book about Lei. How much farther are you going to explore her life? Or do you know?

There have been two major times I thought I was done with the Lei Crime Series: after book 5, Twisted Vine, and after book 9, Rip Tides. I also feel “done” now, as I finish Bitter Feast, and you will see a lot of dangling ends tied up in this upcoming book. But I find, when I’m away from Lei, Stevens and their ohana for long, I MISS them, like they are real friends of mine. So I won’t say its over—but I would need a whole new subplot to get going again.

The series IS at a pause point after Bitter Feast.

Wired In by Toby NealI plan to write the next two Wired books, with Sophie Ang, and see where they go! I hope that will be my next major series.

You’ve also published “spin off” books that are focused on secondary characters from the Lei Crime novels, such as Dr. Caprice Wilson, FBI Special Agent Sophie Ang and Special Agent Marcella Scott. Do you, or will you, ever bring characters or plot elements that began in those books back to a Lei Crime book?

Sure! I love having this interconnected World. I thought of that long before the Kindle World came along—I was doing my own Kindle World! The spinoff books never sell as much as the main series books, though. People love Lei and Stevens most!

Is the Lei Texeira character based on you or someone else you know?

Not specifically. Her appearance is, though. She’s a composite of a woman I worked with at a mental health agency, and another woman, mother of a client. Both were mixed race, athletic, with abundant, curly hair and unique features. I loved their multi-ethnic blended looks and it’s unique to Hawaii.

Lei has some elements of me in her: a certain relentless drive (she is about her cases as I am about my writing) athleticism, passion with her love, risk-taking—but I’m not neurotic and damaged as she is, thank the good Lord! I’m more like Dr. Wilson, personality-wise—but not an alcoholic.

Most of your readers know that you had a dog, Nalu who was much smaller than Keiki, but upon whom you modelled the Keiki character. Tell us more about her.

My grief over losing Nalu in November is still fresh. We had her for sixteen wonderful years. I wrote a blog post about her.

Here’s a quote from it: “loyal, loving, intelligent, modest, tirelessly protective and fierce in her duty, Nalu never knew she only weighed thirteen pounds and was a Chihuahua terrier—and we never told her.”

Where do your characters come from? Do you base them on specific people you know? Or are they created fresh in your mind?

My characters are often sparked by real life people I know or meet here on Maui. But seldom any one person. I do notice EVERYTHING about someone I’m thinking would make a good character. For instance, Michael Stevens is (physically) my husband, as he was in his early thirties (he’s sixty now.) Pono is based on a wonderful, kind, funny Hawaiian man I worked with at an agency. Captain CJ Omura is modeled on several Japanese women I’ve worked with over the years too. Minor characters are sparked by people I know less well. I usually change details so people aren’t too recognizable—but once my husband (not a reader) heard the audiobooks, he pinned me with those amazing blue eyes and said, “That guy sounds awfully familiar.”

“Pure fiction,” I replied. “That’s my story and I’m sticking to it.”

When did you first get involved with Kindle Worlds?

Amazon approached me about having a Lei Crime Kindle World two years ago. A huge honor! I knew about the program from being familiar with Hugh Howey’s Kindle World and the popular Silo series.

The Lei Crime Kindle World, based on your series, launched last year and now has more than 33 titles. But you started by inviting about 12 authors to contribute to the first batch of stories. How did you select them?

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 Warrior Dog by Emily Kimelman
I asked writers I knew, whose work was at a professional level that I respected. I knew anything they wrote would be good! Only eight were able to participate in the launch, but all the books have been high quality—in part, I think, because I give more input, feedback, editing and other support than many other KW main authors.

The different books span quite a range. Some incorporate elements of the paranormal and occult. How do you feel about that genre-crossing aspect and what it lends to the Lei stories?

Elysium Tombstones by R.S. GuthrieI LOVE all the variations and twists and turns that people have come up with. The stories are so wonderful, and so many things I’d never think of or have time to do. I couldn’t be happier with the quality and intrigue of the expanded World. Some things I was surprised by, like R.S. Guthrie has Lei fall for another guy—but I loved that too. The World is a place where anything goes and the imagination can take beloved characters and run wild with it. I can’t wait for a Lei Crime vampire romance!

Are there any characters, situations, settings or ideas from other authors’ Lei Crime stories that you would like to incorporate into a future Lei Crime novel?

That is already happening with Bitter Feast—but you’ll just have to read it to find out which ones!

Are there any stories or themes you would like a Kindle World contributor to write?

I’ve wanted to see a romance for Jared Stevens, Michael’s hot firefighter brother. Hopefully someone will do something with that, or I will have to! But they’ve been terrific, really, and the top ratings and reviews back up the good quality of the Lei Crime Kindle World. Truly proud of that.

You’ve also written for other authors’ Kindle Worlds, such as Russell Blake’s Jet. Most recently, you wrote for the new Sydney Rye Universe. One of the stated purposes of the Kindle World concept is to give more exposure to an author who is not as well-known, by presenting their work to an established author’s readership. You, obviously, do not need that with a consistent presence on the bestseller lists. Why did you decide to write for other Kindle Worlds?
In a nutshell, relationships. I am friends with Russell Blake, and he’s been an incredible inspiration to me with his relentless work ethic and span of talent. He asked me to write, so I did, and I was glad I did. My experience writing a spy novella, Nightbird, set in Paris and Israel, was just magical. I had so much fun with the genre, the locations, the characters… And then Emily, who is also a personal friend, asked me to write for her World, and of course I said yes, and Rough Road again surprised me with how fun and delightful a writing experience it was.I owed both of these writers in a personal way and wanted to support them in launching their Kindle Worlds.

Tell me about your decision to incorporate Lei into the world of Emily Kimelman’s Sydney Rye and Blue.

That was so much fun! As soon as I decided it would be a Blood Orchids prequel, and set early in Emily’s series, I saw these two reckless young women learning some life lessons together. I didn’t plot Rough Road, I “pantsed” it, and lo and behold! The prequel REALLY set the stage for who Lei is in Blood Orchids. I don’t feel done with exploring this theme, so I am thinking of doing a second one for Emily’s world with Lei and Sydney, tentatively called Cinder Road and set on the Big Island early in Lei’s police career.

Do you plan to write in other Kindle Worlds? What would attract you to a particular world?

I would enjoy doing a romance for one of the romance Worlds, or maybe something for another crime World. But I would want to be asked personally by someone I knew, and be supported in promoting the KindleWorld novella at the same level I support my authors…and I’m not sure either of those things will happen! I do more for my authors than most of the other main World authors.

Tell the readers two things about you that they don’t already know.

I have fifteen fussy rose bushes and enjoy taking writing breaks to go out and trim, weed, spray, and fiddle around with them in their pots. I also collect art, mostly Impressionistic Hawaii landscapes, but some modern and multi-media too. I love supporting fellow creatives and being surrounded by beauty!

Thank you very much, Toby!

Toby Neal’s official bio states:

Toby Neal grew up on the island of Kaua`i in Hawaii. After a few “stretches of exile” to pursue education, the islands have been home for the last fifteen years. Toby is a mental health therapist, a career that has informed the depth and complexity of the characters in her books. Outside of work and writing, Toby volunteers in a nonprofit for children and enjoys life in Hawaii through beach walking, body boarding, scuba diving, photography and hiking.

She has published 20 books so far, with 11 in the Lei Crime series, 2 more Lei Crime Companion novels that feature characters from the main series, the Somewhere series of contemporary romances, a Young Adult fantasy-adventure called Island Fire, entries in the Jet and Sydney Rye Kindle Worlds, and a non-fiction book, Building an Author Platform that can Launch Anything. She has also been featured in anthologies of mystery and independent authors.

And as this author can attest, Toby is a very supportive main author to contributors to her Kindle World, providing detailed character and plot summaries and lots of advice.

The 12th Lei Crime mystery, Bitter Feast, is due to be published on Amazon in May.

Win a free copy of Rough Road, Toby Neal’s Sydney Rye Kindle World novella.

Just make a comment below, explaining why you like mysteries. Toby will choose one commenter to win a free copy.

11 Comments


  1. Just wow. What an amazing interview. As a writer, hearing about her character’s evolution through 12 books is incredible. How it started and where she’s taken her. I also love hearing about the spin-offs and new series. So sorry about the pup. 🙁 Hawaii – I was there once – it’s just the most magical land. Great interview!


  2. Fantastic interview. I have often wondered if authors with an extensive series grow tired of their characters. When I enjoy characters in a series I am reading, I never want the author to end it.


  3. I really enjoy learning how an author got started and this interview does such a good job letting us know about Toby. Thanks so much for sharing her with us. Now I must go look at the books.


  4. Scott, this was an excellent interview. Toby Neal has so much talent! It was exciting to read about her approaches to writing and the variety of projects that she’s involved with. Thank you for sharing this.


  5. What a great interview! I want to win ALL of these books!! Is that on the table? LOL!!!


  6. What a great article! I thought I knew you before!
    Since Nancy Drew, Trixie Belden and the Bobbsey Twins, I love mysteries. Mysteries take you away, keep you enthralled and get you in trouble with your parents for reading late into the night!


  7. Great interview. And – LOL – I’m planning on the Jared romance – we’ll see how it works :P.


  8. I enjoyed this interview. I’m always learning something new about our beloved author “Toby”. I enjoy the characters in the series and the Novella World just adds more depth. I don’t want to see the series end as I love Lei, but I know that whatever direction Toby goes so will her fan base.


  9. Loved this interview, I always love hearing from Toby whether in her blog or an interview. I love mysteries… hmm. Why? I always have, from the boxcar kids, Nancy Drew, The Hardy Boys….I never really thought about why…. I like that, unlike real life, in all the mysteries I have read, they get solved. I like the mystery but I like the resolution of it!


  10. I love mysteries & trying to figure out who did what & why. I’m almost always wrong but thats ok. Ive been known to read the end of a book before I get there- because I just have to know what happens. I know that’s terrible, sorry.


  11. Through Toby’s novels I am able to travel to Hawaii and really live life there through Lei’s adventures!
    I have been a fan since Blood Orchids and I have to admit, I haven’t read them all yet. I think in part it’s because I don’t want the stories to end. I love the fact that you you are branching out with Kindle Worlds, maybe the stories won’t end after all!!

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